Last time we heard about Google had bought Urchin. Urchin used to be a very good traffic analysis software. Now google offer it for its google account users for free. Anyone with a Google account can register it for free.
The great thing about Google Analytic:
- Free, of course
- Sophisticated of analysis
- Easy to use
- Integrated with Adwords
- Multi-lingua
- Large log space
Although the free version of Google Analytic is limited to 5 million pageviews a month but I think it is more than enough for a moderate traffic’s website. However an active Adwords account’s user will have unlimited pageviews.
Last time I was using statcounter for my websites which provides very small log space (250,000 pageloads per month). Now, I had switched to Google Analytic … What about other users with free account (and probably with paid account)? I think they will switch to Google Analytic too. Then, what will happen to statcounter and other websites that provide same service? hmm…
Google Analytics is a snail. I also find that it’s too complicated. So, others will survive.